Origin & supply chain
Where the item was made, by whom, and the custody chain it passed through to reach the shelf.
In development
A passport for every single item you make
A Digital Product Passport gives each physical unit its own record — origin, materials, compliance and lifecycle — reachable from one scan.
It is built on the same per-code identity that powers authentication, so the passport and the anti-counterfeit proof are one code, not two systems.
Why now
Transparency is moving from optional to mandatory
The EU’s Ecodesign for Sustainable Products Regulation introduces Digital Product Passports across a widening list of categories — batteries first, then textiles, electronics and others through the second half of this decade.
A passport means every item carries accessible, structured data about what it is, where it came from and how to handle it at end of life. A shared QR pointing at a generic page will not satisfy that. Each unit needs its own record.
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The data carrier
Our secure label is the passport carrier
A passport is only as trustworthy as the thing carrying it. A sticker anyone can copy undermines the entire point — clone the label onto counterfeit goods and the passport vouches for them.
Our tamper-evident micro-optic labels are built for exactly this: hard to reproduce convincingly, unique per item, and openable by any phone with no app, which is what the accessibility rules require.
What a passport carries
The record behind every code
Materials & composition
What it is made of, as structured data recyclers and regulators can actually use at end of life.
Compliance & certification
Certificates, test results and declarations attached to that specific product.
Lifecycle & end of life
Repair, warranty, resale and recycling guidance travelling with the item rather than a manual.
Per-item identity
A unique code for every unit, so each passport is individually addressable.
Authentication built in
The same code proves the item is genuine. Passport and anti-counterfeit are one thing.
Why it is priced separately
One record, four audiences
An ordinary Display code shows one page to whoever scans it. A passport shows a different authorised section of the same record depending on who is asking — which is a different kind of system, not a bigger page.
- Consumers – provenance, care, authenticity and warranty
- Regulators – certifications, declarations and compliance evidence
- Recyclers – material composition and substances of concern
- Repairers – spare parts, disassembly and service documentation
Where this stands
DPP is in development, and we would rather talk through your obligations than publish a specification we may have to change — the regulatory detail is still settling and varies by product category.
Passports are an add-on to a platform plan, priced against the number of product categories and the retention period your category requires rather than unit volume.
Register your interest
Tell us your product category and the deadline you are working to, and we will bring you on as early access opens.
info@optrical.com
+44 (0)114 352 0777