Live scan maps
Where every code is being scanned, as it happens. Geographic heat maps down to the individual item, so diversion shows up as a shape rather than a spreadsheet.
Included in every plan
Anyone can make a QR code. We tell you what happens next.
Every scan flows back as data, tied to the individual code it came from. Because no two codes share an identity, the record is per item rather than per campaign — which is what makes it useful for anything beyond counting clicks.
What you see
Three views of the same scan
Per-code timelines
The full history of one unit — first scan, repeat scans, and how engagement built over time. The record you hand to an investigator.
Fraud & anomaly signals
Impossible-travel detection, clone alerts and first-scan claims. Counterfeits and grey-market movement are flagged automatically rather than found by chance.
Why per-code matters
A shared link tells you a thousand people scanned something. It cannot tell you that one identifier was scanned in Rotterdam at nine and in São Paulo at eleven — which is not a busy campaign, it is a cloned label.
Individual identity is what turns scan data into evidence.
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Also available
- Export – CSV, PNG and PDF on every plan, so your data is never locked in
- API and webhooks – push scan events into your own systems on higher tiers
- Retention – history held for a period matched to your plan and obligations
Your codes never stop working
Verification and redirection always resolve, whatever your quota position. Printed labels are in the field and out of your hands — they should never return an error.
info@optrical.com
+44 (0)114 352 0777